Texas Country Music Awards after party
The Women of Texas Country Music: Celebrating Female Artists
Notable Nominees: Profiles on Brandi Behlen, Payton Howie, and More
While Texas country music has often been seen as a male-dominated genre, the influence of female artists has grown immensely over the years. These women have brought fresh perspectives, powerful vocals, and unique stories that have helped shape and diversify the genre. The Texas Country Music Awards (TCMA) is proud to celebrate the contributions of these incredible artists, and this year, several talented women are making their mark as nominees in major categories.
Brandi Behlen is one of the most talked-about names this year, with nominations for Female Vocalist of the Year and Single of the Year. Known for her smooth, soulful voice and heartfelt songwriting, Behlen has quickly become a fan favorite. Her song, Daddy’s Money, is a catchy, clever take on growing up with traditional values, but with a modern twist. I write music that reflects my life and the experiences of the people around me, Behlen says. I want my songs to be relatable and to tell a story.
Another standout nominee is Payton Howie, who’s up for Young Artist of the Year. Howie’s music blends the grit of outlaw country with the energy of rock, creating a sound that’s both bold and infectious. Her single Freedom has become an anthem for resilience and independence, earning her a dedicated fanbase that continues to grow. I’m not afraid to be loud and proud about who I am, Howie says. My music is about empowerment and staying true to yourself, no matter what.
Other notable nominees include Kaitlin Butts, Jade Marie Patek, and Kylie Frey, each of whom brings a distinctive style to Texas country music. From Butts’ poignant ballads to Patek’s bluesy, soulful tunes, these women are proving that the genre is richer for having diverse voices. Their presence on the TCMA stage is a testament to how far women have come in Texas country, and how they continue to shape its future.
Women’s Impact on the Genre
The rise of female artists in Texas country music has brought new themes and perspectives to the genre, challenging traditional narratives and expanding its reach. Where the genre once focused primarily on tales of cowboy life, honky-tonks, and heartbreak, female artists have introduced songs about empowerment, resilience, and complex emotional experiences. This shift has resonated with fans, particularly as more listeners seek out music that reflects their own lives and struggles.
Artists like Miranda Lambert and Sunny Sweeney have been at the forefront of this movement, paving the way for others to follow. Lambert’s unapologetic, rebellious style set the tone for a new wave of female artists, while Sweeney’s honest, no-nonsense lyrics have endeared her to fans who appreciate authenticity. It’s about telling the truth, Sweeney says. Whether it’s pretty or not, people connect to honesty. That’s what makes country music so powerful.
This openness has encouraged younger artists to explore a wider range of subjects, including mental health, self-discovery, and social issues. Kacey Musgraves, for instance, has pushed boundaries by addressing topics that are rarely covered in traditional country, winning fans and critical acclaim in the process. By being unafraid to tackle tough topics, these women are helping to broaden the scope of Texas country music and make it more inclusive.
The TCMA’s Role in Supporting Female Artists
The Texas Country Music Awards has been instrumental in promoting and celebrating female talent, ensuring that women’s voices are recognized and heard. Categories like Female Vocalist of the Year and Young Artist of the Year highlight the achievements of women in the genre, encouraging more female musicians to pursue careers in Texas country. The awards also give emerging artists the opportunity to perform on a major stage, gaining exposure that can be critical for their careers.
Supporting women in Texas country is about more than just giving out awards, says Linda Wilson, President of the TCMA. It’s about making sure they have the same opportunities as their male counterparts to be seen, heard, and celebrated. We’re proud to shine a spotlight on the incredible female talent in this genre, and we’re committed to continuing that support.
The TCMA also partners with organizations that advocate for women in the music industry, providing resources and mentorship opportunities for female artists. Through workshops, panels, and networking events, the TCMA helps connect women in Texas country music, fostering a sense of community and collaboration. This has led to an increase in collaborations between female artists, further amplifying their voices and expanding their reach.
Breaking Stereotypes: Women Taking Charge
One of the most significant shifts in Texas country music has been the way female artists have taken charge of their own careers. Where the music industry has often been controlled by male executives, more women are now stepping into leadership roles, from independent label owners to producers and managers. This shift has empowered female artists to take control of their music, image, and branding, ensuring that they have a say in how they are represented.
Jade Marie Patek, for instance, has built her career by embracing independence. As an artist who writes, performs, and manages her own music, Patek embodies the DIY spirit that has long defined Texas country. It’s not always easy, but it’s worth it, she says. I get to make the music I want to make, and that’s what matters. I’m not just singing; I’m building something that’s truly mine.
This attitude has resonated with fans, who appreciate artists who are authentic and unfiltered. The success of these women has also shown that there is a market for music that defies stereotypes, and that female artists don’t need to fit into a specific mold to be successful. Whether they’re singing about heartbreak, empowerment, or just having a good time, these women are proving that Texas country music is stronger and more vibrant because of its diversity.
Looking to the Future: Empowering the Next Generation
As the landscape of Texas country music continues to evolve, it’s clear that the future is bright for female artists. With more women being nominated for awards, headlining shows, and breaking into the mainstream, the genre is becoming more inclusive and diverse. The Texas Country Music Awards remains committed to supporting this growth, providing a platform for emerging female artists to showcase their talents and reach new audiences.
Programs like the Emerging Artists Competition help to nurture new talent, giving young women the confidence to pursue careers in music. For many, the chance to perform at the TCMA is a stepping stone to greater success, helping them build the skills and connections they need to thrive in the industry. We’re seeing more and more young women getting involved, and it’s exciting to watch, says Linda Wilson. These are the artists who are going to take Texas country music into the future, and we can’t wait to see what they do.
Conclusion: Celebrating Women Who Change the Game
The rise of female artists in Texas country music has brought new energy, new stories, and new voices to the genre. From chart-topping stars to independent trailblazers, these women are redefining what it means to be a country artist, proving that there’s no limit to what they can achieve. The Texas Country Music Awards celebrates this spirit by recognizing the achievements of female artists and encouraging more women to follow their dreams.
As we look forward to this year’s awards, we celebrate the women who have paved the way, those who are making waves today, and the next generation of artists who will continue to shape the future of Texas country music. Because in the world of Texas country, it’s not just about breaking hearts—it’s about breaking barriers.